We attended Wine Paris 2026, which took place from February 9 to 11 at Paris Expo Porte de Versailles.
During the fair, we had the opportunity to offer tastings of our wines to both current and potential new customers. We presented wines from our Familia Pacheco and Bruma del Estrecho de Marín lines.
It was a very interesting event that gave us the opportunity to learn firsthand about our audience’s needs, as well as trends and opportunities in new markets, to strengthen ties, and to continue building our international presence.

The feedback was very positive. We noticed that Monastrell is a variety that is becoming increasingly popular and is generating growing interest among importers. There is a rising demand for wines with a sense of origin, identity, and personality, pushing profiles based on long barrel aging into the background.
There’s a sense that wines with fresh fruit, varietal expression, and balance are resonating better in international markets. This trend aligns very well with the profile of our wines, which are crafted from the source, embody a Mediterranean identity, and clearly express the terroir of Jumilla.
Bodegas Viña Elena, S.L. has received a grant from the Murcia Region Development Institute to participate in this trade show, co-financed by the European Regional Development Fund (ref. no.: 2025.05.PF24.000193)
